Rokid AR Spatial Glasses to Launch Globally via AliExpress

Rokid announced that its consumer-grade AR Spatial glasses will make their global

debut exclusively on AliExpress.

Rokid AR Spatial is the world’s first consumer-grade spatial computing product. It

features the industry’s first intelligent diopter and interpupillary distance adjustment

system, offering lightweight comfort suitable for long-term wear. The glasses support

multi-window operation, 3D content viewing, multi-device connectivity, and are

designed for both entertainment and productivity.

Shao Huaqian, Head of International Business at Rokid, said that the domestic

version of the product was launched last year, and this release will be the

international version. Compared to the Chinese version, the global model comes with

a larger virtual screen, improved refresh rate, and longer battery life. It also supports

international streaming platforms such as Netflix.

He noted that Rokid AR Spatial primarily targets three user groups overseas:

gamers, movie watchers, and professionals, with gamers being the core segment.

“From our industry insights, in markets like North America, Europe, and Japan, the

majority of users purchasing this type of product are gamers,” Shao said. “Our typical

users are more like enthusiasts—highly knowledgeable, mostly male, and generally

between 30 to 40 years old.”