China’s Smart Glasses Market Remains Booming, with Shipments Expected to Grow 87.1% Year-Over-Year by 2025

According to the latest report released by IDC, global smart glasses shipments are

projected to reach 14.773 million units in 2025, representing a year-over-year increase

of 44.2%; Among these, the Chinese smart glasses market performed particularly

strongly, with shipments reaching 2.46 million units — a significant year-over-year

increase of 87.1%. Chinese manufacturers accounted for 23.3% of global shipments.

Currently, continuous advancements in optical solutions, the gradual integration of

artificial intelligence, and rising user acceptance are collectively driving the market

from its initial growth phase toward widespread adoption. Domestic tech giants such

as Huawei and Xiaomi, along with automotive brands like Li Auto, have launched

smart glasses products. Meanwhile, manufacturers like Xiaomi and Rokid are

accelerating their expansion into overseas markets, establishing distribution channels

in multiple regions.

In the fourth quarter of 2025, driven by factors such as concentrated product launches

by new manufacturers, promotional seasons, and the inclusion of smart glasses in

national subsidy programs for the first time, China’s smart glasses market shipped

679,000 units, a year-over-year increase of 57.1%. Entering 2026, market momentum

remains strong. Data from the National Bureau of Statistics shows that from January

to February, nationwide online retail sales of goods and services grew by 9.2% year-

over-year, with online retail sales of smart glasses surging by a staggering 183.5%

year-over-year.

Industry insiders note that product lightweighting and AI integration have built

momentum for widespread adoption. Currently, mainstream products generally weigh

between 40 and 50 grams, offering a wearing experience close to that of traditional

glasses, while 50.5% of products now support large-model voice assistants.

Looking ahead, the market is expected to maintain a high growth rate of over 70%.

However, sustained efforts are still needed in balancing battery life with wearing

comfort, achieving breakthroughs in optical display technology, and building an

application ecosystem to truly unlock the user value of smart glasses. (Source: VRAR

World)