Mukta Arts and BharatBox Partner to Bring Hindi Classics to the Metaverse

Get ready to experience Bollywood's golden era like never before! Legendary filmmaker Subhash Ghai's Mukta Arts has announced a groundbreaking partnership with BharatBox, a cutting-edge Metaverse platform, to bring a treasure trove of classic Hindi cinema into the immersive digital world.

This exciting collaboration will see iconic films like Karz, Hero, Pardes, Taal, and Khalnayak transcend the silver screen and enter the Metaverse. Fans will soon be able to step into virtual cinemas, explore recreated iconic sets, interact with elements from these beloved movies, and perhaps even snag exclusive digital collectibles.

Subhash Ghai, Chairman of Mukta Arts, expressed his enthusiasm for this innovative venture. "Mukta Arts has always been at the forefront of embracing new technologies. From widescreen cinema to digital projection, we've championed innovation. Partnering with BharatBox to bring our cinematic heritage to the Metaverse is a natural progression, allowing a new generation to connect with these timeless stories in an entirely fresh and immersive way."

BharatBox, known for its desi-Pop-Culture Metaverse experiences, aims to create a vibrant virtual space celebrating Indian cinema. Karan Keswani, CEO of BharatBox, shared, "We are thrilled to collaborate with a stalwart like Mukta Arts. This partnership is a monumental step in preserving and celebrating India's rich cinematic legacy, offering fans unparalleled experiences and a new way to engage with the movies they love."

This venture isn't just about nostalgia; it's about pioneering new forms of entertainment and fan engagement. Imagine walking through the iconic sets of Karz or experiencing the musical grandeur of Taal in a shared virtual space. The initiative promises to unlock novel revenue streams and interactive possibilities, ushering in a new chapter for how audiences connect with classic Indian films.

The first wave of experiences is eagerly anticipated, promising to blend the magic of old-school Bollywood with the limitless potential of the Metaverse.