How Tagbin Turned an Early Bet on AR, VR & AI Into a Rs 160 Cr GovTech Powerhouse

In 2013, three IIT graduates — Saurav Bhaik, Ankit Sinha, and Chetan Bansiwal — made a bet most Indian investors wouldn't: that immersive technology would eventually define how governments and institutions engage with the public. A decade later, they've been proven right.

The Unlikely Start

Tagbin found its early footing not in India but abroad — in Dubai, Saudi Arabia, and Singapore — before returning home to work with brands like Coca-Cola, Mercedes-Benz, Microsoft, and Uber. These early engagements helped sharpen their tech stack. But the real breakthrough came when the Indian government came calling.

The Projects That Built the Brand

Few Indian startups can claim a portfolio like Tagbin's. They built the Pradhanmantri Sangrahalaya (the PM Museum), created the Netaji hologram at India Gate, ran the Har Ghar Tiranga digital campaign, designed the Brain & Mind Museum at NIMHANS, and delivered India's G20 Digital Experience Centre. Individual projects in this vertical are often valued between Rs 30–100 crore each.

Two Businesses, One Company

Tagbin runs two engines:

Creative Tech — immersive museums, AR/VR installations, holograms, and experiential spaces for governments and institutions (~60% of revenue).

AI & Enterprise Software — led by Workly, an AI agent platform that automates sales, marketing, and decision-making workflows for enterprises at ~$8/user/month. They also run predictive policing pilots with Delhi and Goa Police, and built an AI decision-making platform with NITI Aayog used across Bihar, Telangana, and Tamil Nadu.

The Numbers

• FY25 Revenue: Crossed Rs 100 crore

• Current Target: Rs 200 crore+ (already ~70% there)

• Status: Profitable

• Funding: $10M raised in December 2025 from SageOne, Ramesh Damani, and others

• IPO Target: 2027

Winning government mandates at this scale takes years of trust and execution credibility. Add to that Tagbin's design DNA — most AI startups can't combine creative heritage with technical deployment end-to-end. And unlike one-off museum installations, their AI platforms generate recurring licensing revenue, improving long-term visibility.

The founding bet has paid off. The next chapter is scale.